New Brand From Zero
- Client
- Enne Creations
- Industry
- Bespoke bathroom fixtures and wellness
- What we did
The challenge
Enne Creations entered one of the most discerning categories in the home: bespoke bathroom fixtures and wellness systems, sold to architects, interior designers, developers and homeowners building at the high end.
A faucet isn’t chosen for its specifications. It’s chosen for how it feels in the space and what it says about the person who picked it. For a new brand, every surface had to sit at the level of the established European houses it now shares moodboards with.
In this category, the brand is the product.
The strategy
Made the way the product is made
Bespoke, considered, every detail handled with care. The work covered every surface a new brand needs to enter the market properly, with one creative direction holding it together.
Brand identity
Name treatment, logo, typography, colour and the visual system behind everything else. Quietly confident, distinctive, and refined enough for the design press.
Product and commercial photography
Hero product shots, detail studies and lifestyle settings, built for architectural press, specification kits and the brand’s own channels.
Brand film
Slow, considered and sensory. Less explanation, more atmosphere. Made for showrooms, trade events, the website and social.
Web design and development
A site that loads fast, photographs beautifully and works for both architects checking technical detail and homeowners falling for a piece.
Marketing materials
Catalogues, spec sheets, brochures and presentation decks for professionals and homeowners.
Identity, product and place
In motion
The film
The outcome
Ready to be specified
Enne Creations launched into the Malaysian premium home market with a complete brand: identity, content, web and the tools to be specified and chosen.
In a category led by long-established European houses, it gave the brand the visual authority to be taken seriously by professionals, and the confidence to belong in the homes it is made for.
